Nike has always been a brand that likes reinvention. It stays true to the roots, but it never shies away from innovation.
In an exhibit at the Nike Makers HQ in Los Angeles, the Swoosh celebrates those who continue to reinvent the game – aka the ‘Makers’.
Visitors were given the creative freedom to customise footwear sneakers such as the Air Force 1s, Huaraches and the Air More Moneys. They could even personalise their own slides.
That star of the exhibit, however, was undoubtedly the UNDEFEATED x Nike Zoom Kobe 1 Protro. The highly anticipated collaboration had its little nook in the middle of the HQ.
If you happen to be in LA, make sure you drop by the Nike Makers HQ. It’s located at 555 Mateo St., Los Angeles, CA.